JODIE ZHANG

Jodie’s work at Fidelity Investments centers on bringing sophisticated investment tools to users with clarity and speed. Her work on the flagship mobile app includes: a redesigned Option Chain & Trade experience that combines user-friendly, data-driven design with powerful functionality; an updated Equity Trade flow that helps investors stay confident and connected in every market moment; a net new Auto Invest capability that makes recurring investing available to customers at all stages of their investing journey; and a reusable Brokerage Quote that delivers a consistent approach to quote displays across the app.

Design, in its various forms, can make its way into many pockets of daily life. In Museum Mobile, a mobile-first strategy extends the museum experience beyond its walls. Salad Solutions considers the effects of digital interventions on a downtown salad bar. Transbay Block 9 takes part in a mixed-use urban development project whose goal is to transform the area into a transit-friendly, high-density neighborhood. Contemporary Art Institute tests the boundary between the building as a sensory and formal experience. Making Models looks at physical model-making as a means for communicating design intent. In a playful turn, Knobs documents the process of creating an identity system around found objects, applying assorted visual techniques to uncover its hidden story. In Motion highlights ways in which movement can an enrich digital storytelling.

About
2020–, Principal UX Designer, Fidelity Investments, New York, NY
2022, Freelance Designer, Cottage, San Francisco, CA
2019, UX Designer, Harvard Business Review, Boston, MA
2018, UX Design Intern, Depict, San Francisco, CA
2016, Designer, Fougeron Architecture, San Francisco, CA
2015, Designer, Swatt Miers Architects, Emeryville, CA
2013, Design Intern, Trace Architecture Office, Beijing, China
2012, Design Intern, Slab Architecture, Brooklyn, NY
2012, Staff, GSAPP Exhibitions, New York, NY
2011, Design Intern, Sou Fujimoto Architects, Tokyo, Japan
2010, Design Intern, Buro Ole Scheeren, Beijing, China
2010, Participant, GSAPP China Lab, Beijing, China

Columbia University GSAPP, Master of Architecture
Middlebury College, Bachelor of Arts
Contact
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Transbay 9, Fougeron Architecture (2016)
Architecture


Image courtesy of 500folsom.com Site
Transbay Block 9 is a 600,000 sq ft multi-use development in downtown San Francisco. Fougeron Architecture was commissioned to design the podium (levels 1-8), and SOM took on the tower (levels 1-24). The site model below shows the building’s location next to the highway offramp into downtown SF, and marks its place amongst other Transbay development projects.

Model courtesy of SOM
BIM Collaboration
Revit allows cross-functional partners to collaborate in a single builing model. This workflow was an important aspect of our day to day work on Transbay Block 9 because architects from Fougeron Architects and SOM, as well as civil, structural, and MEP engineers, could all access the latest building information from a single source. 

(Slides 1-3) My part in the process was to help bring designs from 50% DD to 100% CD. My main responsibilities included plans, RCPs, interior elevations, and iterative studies of HVAC design in units. Work samples below from Fougeron Architecture in collaboration with SOM for Transbay Block 9.


Revit drawings: Plans, RCPs, & Elevations